Iterate.ai

- 13/06/2025
- Unknown
- $6,400,000
Trusted by global leaders like IBM, Ulta Beauty, MUFG (Japan’s largest bank), Intel, and Pure Storage, Iterate unlocks AI innovation at every scale.
Iterate.ai owns Interplay, a patented, low-code AI platform empowering enterprises to rapidly build and deploy Generative AI solutions—from infrastructure to models and applications—even on edge devices and securely behind firewalls.
We provide custom AI development for visionary brands such as e.l.f. Cosmetics, and deliver ready-to-use AI applications like Generate for enterprises and SMBs.
Built on the modular flexibility of Interplay, our solutions deploy up to 17x faster than traditional methods. Plus, Interplay’s patented technology even accelerates AI performance on chipsets from Intel, Qualcomm, and NVIDIA.
With robust capabilities to build and orchestrate networks of AI agents, Iterate.ai is uniquely positioned to lead the next wave of Agentic AI.
AI Focused Early-On: February 2015
Funding: $3M through 2023, additional $7M in 2024-25 (primarily angels)
Patents: 7 granted, six pending, more in development
Team: 109 employees and contractors (mostly engineers)
Board: Brian Sathianathan, Jon Nordmark
Primary Offices: San Jose, CA | Denver, CO
Iterate.ai is inventive, fast-moving, and highly capital-efficient.
- Industry Software Development
- Website https://www.iterate.ai/
- LinkedIn https://www.linkedin.com/company/iterateai/
Related People
Jon NordmarkCo Founder

* E&Y Entrepreneur of the Yr, Rocky Mtn Rgn
* Founder, CEO eBags; $1.65B bags sold
* LinkedIn Top Voice for 20+ tech articles
* Co-founder, CEO of Iterate.ai
Iterate awards:
☆ Best Workplaces for Innovators 2024: AI and Robotics, Iterate.ai, Fast Company 2024
☆ Technology of the Year Awards: AI and machine learning: Models, Iterate.ai InfoWorld 2024
☆ Best in Business for AI and Data, Iterate.ai, Inc. Magazine 2023, 2024
☆ Company of the Year, Iterate.ai, Colorado Technology Association, 2025
☆ CEO of the Year, Iterate.ai, Colorado Technology Association, 2025
* Lifetime Achvmt Award | CO Tech Assoc.
eBags Awards
* Dirct Mktng Assoc Website of Yr, eBags: 2001, 02, 04, 06, 07, 08
My current mission is to empower action-oriented executives with AI.
My company, Iterate.ai, built Interplay, a patented low-code AI platform that enables enterprises to rapidly build and deploy AI solutions across the entire Generative AI stack—from infrastructure to models to applications—even on resource-constrained edge devices and securely behind firewalls. Trusted by tech leaders like IBM, Intel, and PureSoft, as well as enterprises like Ulta Beauty and MUFG (Japan’s largest bank), Iterate unlocks AI opportunities at every level. From custom AI development to ready-to-use applications like Generate—all built on Interplay—Iterate scales through a recurring software licensing model that drives high gross margins. With its ability to build and deploy networks of AI agents, Iterate.ai is uniquely positioned to lead the next wave of Agentic AI.
Iterate.ai:
Founded: 2013
AI Focus: Iterate.ai — February 2015
Funding: $3 million up to 2023, $7 million more in late 2024-5 (primarily angel investors)
-- We are very capital-efficient and inventive
Employees and Contractors: 109, mostly engineers (as of Mar 2025)
Primary Offices: San Jose, CA and Denver, CO
As the co-founder and CEO of Iterate.ai, my team of innovators and creators help enterprises accelerate AI adoption and digital transformation. Thanks to my 25+ years of experience in online retail and e-commerce, I have a deep understanding of the needs and challenges of customers and businesses in the digital age. Since 2015, we've been solving challenges by applying AI.